At Ideal Living, we believe everyone has a right to pure water, clean air, and a solid foundation for wellness. Through regional and national partnerships with grassroots nonprofits, we fight for these basic human rights and provide technology solutions to those most affected by adverse environmental conditions.
We are committed to bringing pure water, clean air and quality wellness to those most in need within the United States.

Each year, we grant products to communities most in need to help protect their health and wellbeing.
Our team is encouraged to take paid Volunteer Time Off and celebrate organizations they personally support.

We commit a portion of profits each year to financially support the nonprofits we work with.
Your purchases of Ideal Living products help to provide a better quality of life to those most impacted by adverse environmental conditions.

AquaTru and Ideal Living have partnered with DigDeep to help amplify our shared mission: provide clean water to the communities most in need throughout the United States. We have donated $50,000 to DigDeep’s Navajo Water Project, which provides clean water across the Navajo Nation reservation in Arizona, New Mexico, and Utah.
The reservation is home to 173,000 people, 30% of whom are living without running water or a toilet in their homes. The Navajo Water Project is Indigenous-led and Indigenous-staffed, run by Executive Director and Diné activist Emma Robbins.
Read more
In response to the conflict and humanitarian crisis in Ukraine, Ideal Living wanted to do our small part to assist those in need. With the help of our customers, we raised and donated over $38,000 to Direct Relief, one of the world’s leading medical relief organizations.
Direct Relief supplied over 650 tons of medicines in the first three months of the conflict to the Ukraine Ministry of Health and other medical providers.
Direct Relief’s three-month report on humanitarian assistance to Ukraine reflects the generosity of an extensive private coalition of individuals and businesses globally, like Ideal Living.Read more
Thomas Tighe, President and CEO, Direct Relief

Through a partnership with Pastor Derrick Aldridge of Second Chance Church, AquaTru donated more than $40,000 worth of water purifiers and over 2,500 high-quality KN95 masks to communities and families most in need, including local nursing homes and assisted living facilities.
Ideal Living came together as an organization to mobilize units to Flint, Michigan as well as communities throughout California. This initiative was led by Ideal Living employees, who share in our core value of democratized quality wellness.
Read more
When it became apparent just how bad the PPE situation was, we leveraged our own manufacturing and developed FDA approved KN95 masks under EUA. In 2020 alone, we shipped over 75,000 masks to hospitals and healthcare facilities across the United States, providing them at a discounted rate.
We expanded our efforts and donated more than 45,000 masks to various healthcare facilities, food banks, homeless shelters, and community organizations helping those on the front lines of the pandemic.
Read more
In the aftermath of the September 2023 wildfire in Lahaina, Maui, AirDoctor, in partnership with Pastor Allen Cardines from Transform our World Hawaii, provided AirDoctor air purifiers and filters to 102 Lahaina families. This effort seeks to offer relief and a sense of security by eliminating toxins and airborne pollutants caused by the wildfires.
Your donation will play a pivotal role in safeguarding the health and well-being of our community members. Thanks to your contribution, countless families will have relief and the road to recovery will become just a bit smoother.Read more
Pastor Allen Cardines, Transform our World Hawaii

CatCafe Lounge, a non-profit cafe, is the first of its kind in Los Angeles, where you can order drinks, play with dozens of cats, and adopt the ones you fall in love with.
With so many cats, there is a lot of pet hair and dander in the air. AirDoctor donated three units, one for each room. Visitors and staff can now enjoy their time at the cafe without worrying about allergens and focus on what really matters: the cats.
Read more