The active pursuit of activities, choices and lifestyles that lead to a state of holistic health

As defined by the Global Wellness Institute

“So many people have a desire to live a healthy and happy life, yet it can be easy to overlook seemingly simple things like water and air, which are so fundamental to our wellbeing. We seek to create products that help solve a lot of problems all at once.”

IDEAL LIVING FOUNDER + CO-CEO

When the wildfires reached the city we call home, the AirDoctor team set up in our office parking lot, offering air purifiers at deeply discounted rates to affected residents and running pop-up donation events in Altadena and other hard-hit areas. Together with Ideal Living, we contributed over $325,000 worth of air purifiers to the people who needed them most.

The January 2025 wildfires were the deadliest in the city’s history. More than 200,000 people were forced to evacuate and over 18,000 homes and structures were destroyed.

As an LA-based company specializing in air quality, we knew we had to act quickly. Within days the AirDoctor team had set up in our office parking lot, offering purifiers at deeply discounted rates to affected residents, and we ran pop-up donation events in Altadena and other hard-hit areas.

Thank you to everyone who helped make those donations possible, to the first responders who risked everything, and to the community of Los Angeles that continues to show what it means to rise from the ashes.